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Packaging: Blimpie International

Private Label Packaging  

Soup & Beverage Containers

Soup & Beverage Containers

We partnered with Blimpie International to create a diverse range of in-store identity elements, as well as a new line of brand packaging design. Hand-styled typography, “graffiti-like” messages, and a vibrant palette of color: all communicated a new and engaging Blimpie Brand personality. By reassessing the aesthetics and communications of the Blimpie Brand Packaging elements, we revitalized the image of Blimpie where it matters most—in the marketplace.

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